I have always been known as someone who does both Food and Lifestyle on location and in studio. If you need me to shoot food and beverage by itself, I can do that. If you want to put food into the context of how people live their lives, I can do that too. However, those are two specialties that require two different sets of knowledge. I have to know how light interacts with food and liquid while also knowing how to create nice shadows on people's faces. It means I have to stay up on hair, makeup, and wardrobe styling while also being in the know about food and prop styling. I also need to be able to work with lighting in the studio while also being nimble enough to shoot on location. I love doing it all!
For a recent shoot with the well-known wine app, Vivino, we shot both people and food at my studio and on location. For Day 1 we worked with a hand model shooting the app. On Day 2 we moved to a wine bar in San Francisco where we photographed Founder Heini Zachariassen and CEO Chris Tsakalakis. On a shoot like this I make sure to hire a first assistant and digital tech who are well versed at studio lighting with products and with photographing people on location. Take a look below!